Despite the war, global demand for the basic components of the Made in Italy Mediterranean diet is increasing, with national exports of fruit, vegetables, pasta, extra virgin olive oil, and wine reaching a new high in 2022. This is the conclusion of an analysis conducted by Coldiretti on the anniversary of UNESCO's recognition on 16 November 2010 using ISTAT data comparing the first eight months of 2022 to the same period in the previous year. With UNESCO's assistance, people all over the world have become more aware of how the value of the Mediterranean diet. As a result, the demand for Made in Italy products has gone up by an average of 14%, and the demand for individual products has gone up even more, from +33% for pasta to +23% for extra virgin olive oil, from +13% for wine to +8% for fresh and canned fruit and vegetables. A major outcome pushed by UNESCO's inclusion of the Mediterranean diet on its list of intangible cultural heritage of humanity, with initial credit going to the research of American scientist Ancel Keys, who spent over 40 years of his life in Acciaroli, in the province of Salerno, and was the first to emphasize the diet's beneficial effects. A country's wealth that has been deemed the finest diet in the world for 2022 based on the US media's rating of the best diets by US. News & World's Report. A triumph obtained due to the favorable effects on longevity and health, including weight loss and control, as well as heart and nervous system health, the prevention of cancer and chronic diseases, and the prevention and control of diabetes.
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