Fendi will present the spring/summer 2024 men's collection in Florence during Pitti Immagine Uomo 104 (13-16 June 2023), with a special fashion show scheduled for the late afternoon of June 15 at Fendi Factory, the house's center of excellence in Capannuccia, Tuscany (Bagno a Ripoli)."With the next men's show in June at Pitti Uomo, we are pleased to welcome customers and the press into the Fendi Factory, bringing it to life beyond the ordinary. It is a special place for our artisans and the local community because it represents the heritage and creativity of Fendi, cultivating the valuable skills of artisans and preserving Made in Italy," stated Serge Brunschwig, chairman and chief executive officer of Fendi. "I am thrilled that the next men's show will be held in a location so special to me, the beating heart of Fendi, where development, innovation, artisan training, and production are all housed under one roof. It will be a once-in-a-lifetime opportunity to see our products come to life right where our artisans make them, putting them at the center of the scene for that day," added Silvia Venturini Fendi, artistic director of accessories and menswear for the house.
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