With the latest departures, the number of Italians who have decided to go on vacation in August rises to 20 million, although down 10 percent compared to last year due to high prices but also to a certain tendency to de-seasonalize vacations. This is what emerges from a Coldiretti/Ixè analysis released on the occasion of the weekend of high traffic for the summer exodus and counter-exodus after mid-August, marked by the red flag heat wave in many cities. Despite the downturn, August remains the most popular month for Italian travellers even though it traditionally marks the most expensive prices for lodging, food, umbrellas and sunbeds. An additional cost also affected this year by the jump in inflation with price increases are all aspects of the vacation. For the majority of traveling Italians (50 percent), the length of the vacation is less than a week; for almost one in three (25 percent) it is between 1 and 2 weeks, while for a very lucky 4 percent it is more than a month.
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