Foreign hairdressers are increasing in Milan, while Italian ones are decreasing. The former has increased by 19% over the past year, while the latter appear to be marginally declining. However, the most intriguing fact is that among foreigners, 51.8% are Chinese, whereas in 2009, only 31% were Chinese. Two-thirds of the employees are female, and frequently young. The Lombard capital has the highest proportion of Chinese hairdressers in Italy, at 28% of the global total, significantly surpassing Turin's 7.2. A Chinese hairdresser's usual clientele is divided into three types. The first group, which is unquestionably the largest, consists of individuals who want to save money and, instead of spending one hundred euros on washing, cutting, and mild dyeing, opt to invest approximately fifty euros. The second group consists of those who decide to go out of experimentation or curiosity. The third and final category consists of those who, for financial reasons, would have rarely visited a hairdresser, but are able to finance a new look at least for holidays and special occasions.
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