The over-50 population will double in importance between now and 2040, from 41,000 billion euros of GDP in 2020 to 82,000. In Italy, expectations related to this age group are 1,462 billion euros of gross domestic product by 2040, or 50% of the total, accounting for 75% of total consumption. If in 2022 there were 14 million people over 65 in Italy with a life expectancy of 83 years, in 2040 it will rise to 19 million and the expectancy will reach 85 years. The incidence of the over-50s in Italy is higher than other developed countries, in the UK the expectations are 42% of growth, in the U.S. 49%. But how will the longevity economy develop over the next 15 years? Leisure and culture will leap, in expectations, by nearly 100% from 105.2 billion in 2020, while the housing sector, which is expected to converge to more age-friendly housing, is expected to grow by 113.6%. The health sector is expected to grow 23.7%. Research presented by Kpmg highlighted that 70% of people are concerned about maintaining the lifestyle acquired in working age and 12% are concerned about maintaining active social relationships.
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