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While waiting for the American market to improve, Campari is entering the Scotch whisky market. The Italian spirits behemoth, which is overseen by Matteo Fantacchiotti, has included 14.6% of Capecin in its portfolio. Odc Limited, a shareholder of the South African holding company that controls CVC Spirits Ltd, is the seller. CVC Spirits Ltd is a Scottish corporation that is involved in the production of the single malt whiskey brands Bunnahabhain, Deanston, Tobermory, and Ledaig, as well as the Scottish Leader blended whiskey and Black Bottle. The cash-only operation cost 82.6 million euros and allows Campari to appoint its own representative on the Capenin board. The agreement, which aligns with CVC Spirits Limited's objective of focusing on high-end brown spirits, also includes distribution rights for its brands in France and South Korea.
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