Boggi Milano, one of Italy's iconic men's fashion brands, carries out a project it has been cultivating for years and lands in the US. The landing was made in grand style with three stores in New York, in strategic areas. The first two are in Soho and Madison Avenue with a flagship store of more than 550 square meters, where the world of Boggi Milano can be found, with all the lines, from formal to casual to active, plus sartorial garments, an expression of the roots of the brand that the Zaccardi family acquired in 2003 and brought to success with a turnover that today amounts to 330 million euros. The third stage of the expansion plan in America involves a boutique at The Shops in Columbus Circle. However, Boggi has very ambitious plans. Over the next five years, new stores are planned a bit all over the States, from Miami to Chicago, from Washington D.C to Boston, from Dallas to Los Angeles and San Francisco. Added to this will soon be a strengthening of the presence in American department stores, starting with Bloomingdale's. According to Boggi Milano's plans, the landing in America is aimed at a business of 120 million Eurospin over five years.