Made in Italy is more than just a label; it represents a common heritage that speaks to the world. And in the United States, where Italy remains a symbol of quality, beauty, and authenticity, this heritage now has an official home: on June 29, the House of Made in Italy was inaugurated in New York, an ambitious project that celebrates Italian culture in all of its forms in the heart of the world's most multicultural city. The opening ceremony was held at the historic headquarters of the Columbus Citizens Foundation, just a few steps from Central Park, at the end of the first day of the Summer Fancy Food Show, the largest food fair in the United States. The decision was not by chance: New York has long been one of the world's most important locations of arrival and affirmation of Italianness, and it is home to one of the country's largest and most significant Italian-American populations. The initiative is promoted by I Love Italian Food, a worldwide organization dedicated to the preservation and promotion of real Italian cuisine, in conjunction with the Columbus Citizens Foundation. The Italian Trade Agency, Coldiretti, and Filiera Italia are among the organizations that have sponsored the project. The House of Made in Italy is more than just a temporary showcase; it is a physical and symbolic space that will hold events, tastings, meetings, and seminars from now until the summer of 2026, highlighting the importance of Italian know-how. A narrative that is transversal in nature, encompassing not only cuisine and wine, which have always been the pinnacle of our exports, but also fashion, design, craftsmanship, sport, and culture. During the opening, the Italian institutions present emphasized the strategic importance of such initiatives for the Italian system.
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