The Italian Safilo Group and Victoria Beckham, the brand's creative director and creator, have inked a new licensing agreement for the design, manufacture, and marketing of Victoria Beckham eyewear collections. The agreement is set to end in December 2035. The entire optical and sun product line will be introduced for the spring-summer 2026 season, with availability beginning in January 2026. "We will collaborate to enhance the brand's global reputation as a leading international brand in women's high fashion eyewear. This will be achieved by creating collections that are distinguished by their exceptional manufacturing and attention to detail, as well as their minimalist style and sophisticated aesthetic. A luxury proposal made even more unique by Victoria Beckham's vision and imprint, founder of a brand that has steadily established itself in the fashion business", stated Angelo Trocchia, CEO of Safilo Group.
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