The new edition of Vicenzaoro, the international exposition of contemporary jewelry, goldsmithing, and watchmaking, began last Friday at the Vicenza Exhibition Center and will run until Tuesday, the 9th. For a sold-out edition, the international trade fair welcomes over 1,200 brands from 30 countries, with 40% of exhibitors coming from other nations, primarily Turkey, Hong Kong, India, Thailand and Germany. For almost 70 years, Vicenzaoro has served as the hub for the whole gold, jewelry, and watchmaking supply chain, in an atmosphere of elegance, perfection, and real Made in Italy. A true international B2B hub, where every segment of the industry finds a home: from high-end jewelry brands to unbranded production, from precious stones to the most innovative packaging and visual merchandising solutions, from watches—from independent brands to well-known ones—to accessories, components, and advanced technologies for the industry.