The conflict initiated by Donald Trump in Iran has begun to shake the balance of global logistics and, consequently, the fashion industry as well. Cargo flights have surged by more than 50%, with passenger flights set to follow. The impact on the Italian and European textile industries was immediate. The crisis is not exclusive to shipping logistics. Travel retail, one of luxury brands' most successful channels, is also at risk of slowing down. Gulf airports, ranging from Dubai to Doha, are important global duty-free shopping destinations, with boutiques and convenience stores operated by large international corporations such as LVMH and Kering. The fall in international flights and transits unavoidably translates to a decrease in terminal purchases, a category that had seen considerable expansion in recent years due to global tourism. Brands and manufacturers are particularly concerned about the dynamics of air freight prices, which are critical in a business that relies on tight deadlines and collections that must arrive in shops with exact precision. According to data from the international cargo rate tracker, the average cost of shipping products between Asia and Europe increased from $2.62 to $3.96 per kilo between March 1 and March 10. The increase was even more significant on routes connecting Asia and the Americas, with prices rising from $4.10 to $5.95. In certain circumstances, operators are already discussing increases of up to 40%.