Europe’s automotive industry is becoming an increasingly competitive battleground for Chinese manufacturers, especially in the electric vehicle sector, where production scale and speed are reshaping the global market. Chinese automaker BYD is now considering a move that could significantly accelerate its European ambitions: acquiring or repurposing existing manufacturing facilities across the continent.
The possibility was confirmed by Stella Li, BYD’s executive vice president, in comments to Bloomberg. Her remarks offered a clear glimpse into the company’s industrial strategy. “We are talking not only with Stellantis, but also with other companies,” Li said. “We are looking for any available factory in Europe because we want to make use of production capacity that is currently underutilized.”
BYD’s strategy goes beyond manufacturing alone. The group is also evaluating opportunities tied to established European automotive brands, which could help strengthen its position in the premium and sports car segments. Among the names attracting attention is Maserati, the historic Italian luxury carmaker, which Li described as “very interesting.”
At the same time, BYD has stressed that discussions remain at an early stage. “We are still studying the situation, but no concrete action has been taken yet,” Li added.
The broader picture points to a new phase in the globalization of China’s automotive industry. Rather than relying solely on exports, major Chinese manufacturers are increasingly seeking a long-term industrial presence in key markets such as Europe, through local production, employment, and potentially the acquisition of iconic automotive brands.