With the start of the tourist season, Italy transforms into a map of local prohibitions and rules. To defend urban decorum, local governments from the sea to the mountains have dusted off and strengthened anti-degradation legislation against "hit-and-run" tourists. This approach is dividing public opinion, with citizens' committees accusing mayors of attempting to convert historic areas into sterile "postcard towns". One of the most widespread measures is a ban on bikinis and bare-chested people from beaches. Fines exceed €150 in Eraclea and San Vito Lo Capo, but reach €500 in Tropea, Scalea, and Gallipoli, including parks and public transportation. A similar crackdown is also in effect in Portofino, where the same fine can be enforced for eating a sandwich on a bench, drinking a beer on a wall, or begging. To minimize selfie-related traffic congestion, the Ligurian town has reinstated limits on long-term parking in attractive "red zones". The prohibitions also apply to the lakes: in Varenna, on the Como coast, beachwear that is not worn on the beach is priced at up to €400, and tour guides are prohibited from using loudspeakers or exceeding 25 participants per group. Meanwhile, smoke-free lidos are popping up along the beaches, where smoking is prohibited even beneath beach umbrellas. Residents are finally exposed to these requirements this year: Tropea has a statute requiring stringent maintenance of private gardens and facades, while Pordenone prohibits leaving unoccupied business windows unclean or neglected.