Rome – From the heart of Italy to major international stages, Made in Italy continues to tell stories of excellence, innovation and tradition. The new 2026 edition of Italplanet’s Agenda Book, titled “Sense of Italy – An Italy to Live, Feel and Tell”, offers a unique journey through 12 thematic routes, one for each month of the year.

Among the highlights of the 2026 edition is its focus on the concept of “Sense of Italy,” which presents Italy as a fully immersive experience, one that conveys culture, creativity and authenticity all at once. The volume opens with an editorial by the Minister for Enterprises and Made in Italy, Adolfo Urso, marking the National Made in Italy Day and outlining initiatives designed to support local businesses and economic sectors. Particular attention is given to the new Houses of Made in Italy, strategic hubs created to promote Italian production sectors internationally.

The contents of the book are an integral part of the outreach program “Italiani come noi – Excellence that Becomes Identity”, which has been recognized by the President of the Republic, Sergio Mattarella. For this reason, the volume will be distributed at all exhibition events linked to the program, during its 2026 tour across Italy and abroad.

The digital version of the book is available to browse online via the provided link.
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