Riyadh – The Italian Trade Agency (ICE), in partnership with Anima Confindustria Meccanica Varia, is organizing a National Pavilion at the "Hvac R Expo Saudi 2026" exhibition. Part of Italy's broader promotional strategy to back the HVAC and energy efficiency sectors, the event will take place at the Riyadh Front Expo Exhibition & Conference Center from August 30 to September 2, 2026.
Launched in 2018 and held within the larger framework of "The Big 5 Saudi," the expo is the region's leading showcase for cutting-edge solutions in HVAC (Heating, Ventilation, Air Conditioning) and renewable energy. It draws top local decision-makers involved in major real estate and industrial development projects across the region.
The Big 5 framework attracted over 65,000 visitors in 2024 and 75,000 in 2025. This makes the expo a major showcase for "Made in Italy" enterprises, offering a prime opportunity to break into the local market through face-to-face networking, a crucial factor for establishing successful business relationships with operators in the region. (9colonne)