Warsaw – The Italian-Polish Aerospace Forum, now in its fifth edition, served as the launch platform for OpportunItaly, a new business acceleration program promoted by ITA – Italian Trade Agency in collaboration with the Ministry of Foreign Affairs and International Cooperation.
Designed to strengthen commercial ties between foreign buyers, distributors, and Italian enterprises, OpportunItaly offers digital business matching services and sector-focused content on strategic areas of Made in Italy.
Launched in May 2025, the initiative revolves around the platform opportunitaly.gov.it, where international buyers and Italian companies can register to access tailored services and networking opportunities.
The program’s main goal is to help Italian firms expand their international reach by facilitating direct engagement with qualified foreign partners and generating concrete business opportunities.
Its strategy emphasizes lead generation — creating real connections between global demand and Italian excellence through digital tools, curated content, and high-value initiatives.
Over the next two years, the project will target 20 markets (10 established, 10 high-potential) and focus on 10 strategic sectors representing the innovative and creative strength of Italian industry. Alongside well-known sectors such as agri-food, fashion, and luxury, the program also includes high-tech and innovation-driven fields like aerospace, security, and energy.
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